Luminar Cocktails
Luminar Cocktails are ready to drink cocktails in luscious flavors, made with 100% natural ingredients and real Luminar Mezcal.
These delicious ready-made cocktails are launching soon in Total Wine & More stores nationwide.
Luminar Mezcal Branding is continued throughout the line, and bright pops of vivid color communicate the bold flavor of the cocktails.
Conceptual Development
The line went through many different stages of development over several months. I worked with both my client, and the Total Wine & More team as flavors, formats, and branding decisions were worked through conceptually.